You may have missed this but the EU has been funding a ‘preparatory action’ on Culture in EU External Relations. The European Parliament thinks that the European External Action Service should have a cultural arm and as a result there’s been a project going on researching cultural relations to with EU partner countries. These reports are now being published and may be a valuable resource for public diplomacy/ cultural relations researchers regardless of whether you’re interested in the EU. The reports cover the other country’s approach to cultural relations plus current activities by the EU and member countries.
There are currently seven available (Russia, India, Israel, Palestine, Mexico, South Africa, South Korea) and I think that there will be 28 in total. They/re here.
Public Diplomacy, Networks and Influence 